Introduction to Mass Media
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Introduction to Mass Media


A Short Survey of Mass Media

An Undergraduate Open Textbook

Created by William Hart, Ph.D.[1]

and his graduate students in MCM510[2]

at Norfolk State University

This is currently a first draft and will continue to be edited.

Table of Contents

Chapter 1 - Introduction

Chapter 2 - Theory

Chapter 3 - Radio

Chapter 4 - Film

Chapter 5 - Television

Chapter 6 - Internet

Chapter 7 - Social Media

Chapter 8 - Journalism

Chapter 9 - Public Relations

Chapter 10 - Advertising

Chapter 11 - Media Law and Ethics

Chapter 12 - International Media


  1. ?, professional website.
  2. ? MCM510, course website. The names of the student authors may be indicated at the beginning of each chapter.

  This article uses material from the Wikipedia page available here. It is released under the Creative Commons Attribution-Share-Alike License 3.0.



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