Samba rock developed alongside the Tropicália movement within the mid-1960s musica popular brasileira genre, which itself had modernized traditional bossa nova rhythms with influences from other Brazilian and international pop rock sounds. Originators of samba rock included Jorge Ben, Tim Maia, and Trio Mocotó. Ben's 1960s music in particular contributed to the style's rhythmic identity. Departing from bossa nova's European musical influences, Ben drew on African American music--such as jazz, rhythm and blues, and eventually soul, funk, and rock music--to develop a unique rhythm, which he called "sacundin sacunden".
The genre experienced a resurgence at the turn of the 21st century, which Universal Music Brasil capitalized on with their "Samba Soul" reissue series in 2001, re-releasing albums by Ben and other 1970s acts.