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1993 Buffalo Bills Season
34th season in franchise history, fourth straight Super Bowl appearance and loss
The Bills qualified for their fourth straight Super Bowl, where they faced the Dallas Cowboys in a rematch of the previous season's Super Bowl. However, just like with the previous Super Bowl, the Bills would lose to the Cowboys 13-30.
Despite the many jokes about the Bills having lost three straight Super Bowls--a fan pleaded with head coach Marv Levy for the team to not return to the Super Bowl: "I can't take it. I can't go to work on Monday if we don't win the game. It's tearing me up. I can't handle it"--Don Beebe recalled that "I've got to be honest with you. We thrived in it. We enjoyed it. We were going to go to four ... I think that comes a lot from the Winston Churchill poems and the speeches that we would get from Marv". Dan Patrick reported that "Buffalo players have been wearing t-shirts reading something along the lines of 'Let's Tick Them Off and Go for Four'". The team qualified for another Super Bowl; they became the first franchise to win four consecutive conference championships, as well as the first to appear in four consecutive Super Bowls.